Client

Kliklok International

Cutting edge website for cutting edge machinery.

Client

Kliklok

Services

Web design and development, hosting, day-to-day support.

Tools

Ruby on Rails, Core CMS

Partners

John Walsh, Right Hand Man

Contact

Ceri Richmond

View website

The client

Kliklok International are one of the leading producers of food packaging machinery, supplying an extensive list of world-recognised brands as their clients. Their core industries include frozen foods, snack foods, dairy and bakery. While, as their name suggests, Kliklok International is a truly global business, with the American arm of the company served as Kliklok-Woodman.

The brief

Core was approached with the brief to design and build a new website for Kliklok, providing a refresh in look and feel to their old site. The site also needed to be fully optimised for search engines, delivering on a well thought out plan for site structure and future development. Overall, Kliklok needed a site which reflected its position at the forefront of technology and innovation.

The response

After an initial appraisal of the existing site, we set to work generating design ideas, at all times in collaboration with the client so we could fully capture the identity of Kliklok. From a structural perspective we sought a well researched keyword plan, designed to attract the right kind of traffic to the site and keep them there through a logical and optimised customer journey.

While at the build stage of the project we developed a prototype, before full development is completed. This prototype site allows for a test area where both us and the clients can make tweaks to design a functionality before any of these features are more firmly set later in the production schedule. Prototyping has proved popular with clients, as they can see how their website will work in the browser, and across a range of device sizes, as opposed to imagining this process from a few flat images.

From the design we wanted the site to exude a feel of sleekness and modernity, imposing a sense of authority to the users from that initial landing experience. This was achieved through a clean colour scheme, uncluttered content and an emphasis on large-scale imagery. Focusing on the machinery itself, while retaining that human element with featured people, these images really give the site a ‘wow’ factor.

Thank you for all your hard work these past months. You have answered everything I've asked and the end result is fantastic.

Michelle Newman

Sales Administration & Marketing Manager

Let's talk

We would love to learn about your project

Call us on:
+44 (0)29 2070 4700

Meandros House
54a Bute Street
Cardiff Bay, CF10 5AF

Email us at:
hello@wearecore.co.uk


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Core

Meandros House,
54a Bute Street
Cardiff Bay, CF10 5AF
+44 (0)29 2070 4700
hello@wearecore.co.uk

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